Do you put so much effort into your YouTube video but don’t get the expected results? Well, YouTube is a competitive platform with many channels and content creators out there. It can get tough to gain the attention of viewers on YouTube.
One reason for your videos not getting the expected reach on YouTube is that they do not have an appealing video thumbnail. Using the ideal youtube thumbnail dimensions is important for getting more viewers on YouTube. Read on to know more about YouTube thumbnails dimensions and best practices.
Importance of YouTube thumbnails
A video thumbnail on YouTube is a small preview of your video displayed in the image format. When the search results on YouTube are displayed, viewers choose from similar videos based on their thumbnail. An appealing thumbnail will generate clicks from viewers instantly.
A high-quality YouTube thumbnail will boost the credibility of your video. People cannot decide which video is better than the other without watching, but they sure can compare the video thumbnails.
Properties of an ideal YouTube video thumbnail
The properties of an ideal video thumbnail for YouTube are as follows:
Video thumbnails on YouTube look the best when they have a resolution of 1280 by 720 pixels. You should also ensure that the width of your thumbnail is not less than 640 pixels.
The best aspect ratio for a video thumbnail on YouTube is 16:9.
The perfect size for a video thumbnail on YouTube is 2 MB.
The compatible formats for video thumbnails on YouTube are PNG, JPG, BMP, and GIF.
Tips for Making Video Thumbnails on YouTube
You need to make sure that the image chosen for your video thumbnail on YouTube is high quality. Video thumbnails are small in size and need to be clear to enhance visibility. Blurry video thumbnails on YouTube are not preferred by the audience. You can choose a close-up image for your video thumbnail to make it highly visible to viewers.
Also, you need to add text or your brand logo on your YouTube video thumbnails. Viewers can quickly recognize your videos if you use customized video thumbnails for your videos. You can also use facial expressions in your video thumbnails to drive the viewers to click on your YouTube video.
Editing your YouTube videos and creating customized thumbnails can be an uphill task if you don’t have help from an editing platform. An editing platform will let you add numerous effects to your YouTube videos and thumbnails in less time. You can use InVideo which, offers multiple editing options to YouTubers. Also, you can use its free version and learn the basic editing skills for YouTube.
In a Nutshell
Visit YouTube and look at the video thumbnails of your favorite YouTuber. You will see the use of action shots and facial expressions for video thumbnails. Studies have proved that engaging thumbnails on YouTube can increase the views on videos drastically. Design customized thumbnails for your YouTube channel!
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